Jack's back for Kellys
01/21/2010 07:42:17 AM
Todd and Rick Kelly have unveiled one of the largest team sponsorship deals in Australian sport, with Jack Daniels re-signing with Kelly Racing on Thursday as the team heads into its second year of competition.
The new deal, reported to be worth $15 million dollars over three years, will see the Kelly brothers race in Jack Daniels' colours once again this season.
Todd Kelly said he and the entire team enjoyed a special relationship with Jack Daniels.
"To have a sponsor that is so involved with the team and is not just a sponsor, but a friend, is great for us," Todd said.
"Having Jack Daniel’s confirmed is fantastic. It gives us real security and stability and that’s incredibly important when you are building a team."
"We've got a long way to go, but this is certainly a massive step towards getting there."
Jack Daniels Racing also welcomed several other new sponsors for 2010, with SuperMax Razors, Powerbuilt Tools, Mack Trucks and iconic motorcycle makers Harley-Davidson joining the fold.