Last season, it was "I'm just here so I won't get fined." This year, it's "Stop bugging me."
The typically tight-lipped Marshawn Lynch has a new non-answer for the media, but it's all for show.
The Seahawks running back repeats the phrase over and over in a commercial spot for Seattle-based Stop Bugging Me Pest Control, an endorsement partnership that looks like it was a match made in advertising heaven.
Lynch, who left the Seahawks' 26-0 win against the Bears on Sunday with a hamstring injury, seems to be making more money the less he talks to the media.
He already has endorsement deals with Nike and Skittles. He recently added Pepsi to his portfolio.